Designer Tips & How-To's

Erica Explains: Choosing the Right Finish

I'll walk you through the finishes in our collections and breaks down the differences designers should know when helping customers find the right fit for their budget, lifestyle and design style.

Trends with Travis: Let's Get Transparent

Glass doors are a great way to break up a run of solid cabinetry, create visual interest and give a kitchen a more open, airy feel. But here's the thing: you don't need to turn the entire kitchen i...

Trends with Travis: What’s Your Customer’s Outdoor Vibe?

From Coastal Dreamers to Modern Hosts, discover the 4 major outdoor kitchen design personalities and WeatherStrong® finishes trending this season.

Erica Explains: RTF vs. Painted Finishes

When you're helping customers narrow down cabinet finishes, the decision often comes down to just a few key priorities. Today, I want to walk through the difference between two popular options: RTF...

Erica Explains: Why Heat Shields Matter

When we’re designing beautiful kitchens, it’s easy to focus on door styles, finishes, and layout details. But today, I want to talk about something small that plays a big role in long-term performa...

Erica Explains: What Is Rigid Tough Finish (RTF) Cabinetry?

RTF has come a long way, and it’s one of the most misunderstood cabinet finishes. In this edition of Erica Explains, we break down what Rigid Tough Finish really is, how it compares to older finish...